Creating A Positive Company Culture For 2020

Francesca Traini – IronRoad

The end of the year is a time to reflect, review the past year, and plan for the year ahead.  Was it a successful and profitable year?  What went right, or what could have been handled better?  Now is also a great time to think about the current culture of your organization, and what you can do as an employee, manager, or CEO to continuously improve. Having a strong organizational culture can lead to an increase in the overall performance of the organization.  The following are a few ways to help you reflect on, and possibly improve the culture in your organization.

  1. Start by defining the current culture.

Culture sets the tone for the way your company operates. How would you describe the personality of your company?  What are the words that come to mind? 

  • Teamwork
  • Accountability
  • Integrity
  • Engaging
  • Challenge
  • Innovation
  • Health & Wellness
  1. Listen & engage with employees.

Interview employees; get a sense for their thoughts and feeling about the current culture.  Do they feel challenged and like they can grow through the job experience, or do they feel burnt out and dread coming into work?  Defining the culture can provide meaning and purpose for employees, which leads to job satisfaction. 

  1. What are the company’s core values and do they align with the current culture?

It’s important to make sure that the organization’s culture reflects the core values.  If one of the company’s core values is trustworthiness, can you say the same about the culture?  Does it foster openness and transparency, or does it thrive on gossip and rumors? 

  1. Communicate your goals

Once areas of improvement are identified, you should communicate that to all employees.  Working towards the same goals and objectives can bring employees together.  It is critical to have buy-in at all levels of employment in order to see a change.  If employees aren’t aware of the goals, you can’t expect them to contribute to the change.  Transparency is key.

  1. Empower employees

Empower employees to be culture champions!  Get your team excited about the opportunity to be the change they want to see.  Identify employees who embody the values of the company. Offer recognition and rewards to the employees who lead and encourage the change in others. 

  1. Be the example

Incorporate the culture you want to create into your work life.  If the organization is lacking in the area of employee engagement, make sure you are available and approachable to employees.  As a leader, if you engage with your employees, that will trickle down to the rest of the staff members.  This will also open the door to future conversations and continue the overall growth of the culture.  Employees are much more likely to have a positive attitude if they see their leaders engage in a positive way.

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